Proton X50 unveiled in Johor Baru

The highly anticipated Proton X50 was officially launched on 27 October 2020.

The all-new Proton X50 was unveiled in JB

In Johor Baru, the authorized 4S dealer for Proton, AG Autoworld Sdn Bhd, partnered with R&F Development Malaysia to unveil the all-new Proton X50 at the Permaisuri Zarith Sofiah Opera House, the first opera house in Johor.

To celebrate the unveiling of the Proton X50, AG Autoworld hosted this exclusive event for their premium customers and the media as the privileged few to have a close encounter with the car.

Established in 2019, AG Autoworld was nominated by Proton Edar to be the first-ever Proton 4S dealer in Johor. The abbreviation 4S stands for Sales, Services, Spare Parts, Body and Paint.

I was among the priviledged few
to have a first glimpse!

When the car was presented for preview on 15 September, the Proton X50 received an overwhelming response with over 300 bookings recorded by AG Autoworld.

 

“The number of bookings was overwhelming!” said Mr. Kuek Ser Kee, Managing Director of AG Autoworld.

“We would like to thank all our customers for their interest and support,” he added.

The Proton X50 model is the second product created from the partnership between Proton and Geely.

Built on the group’s B-segment Modular Architecture (BMA) platform that also underpins products from Geely and Volvo, this model features turbocharged engines, a seven-speed DCT gearbox as well as the next generation of advanced driver assist systems. 

There are four variants to this model and six colour options to choose from.

A Proton X50 in Passion Red was unveiled

They include Snow White, Armour Silver, Jet Grey, Ocean Blue, Citric Orange (an exclusive colour) and Passion Red (the Hero colour). 

In a simple ceremony officiated by Kuek Ser Kee of AG Autoworld and Richard Hu, Chairman of R&F Development Malaysia, the Proton X50 was unveiled on the stage of the Permaisuri Zarith Sofiah Opera House.

At the car’s unveiling, Proton announced its package prices for the model with the highest specifications at RM103,300 while the model with the lowest specs was priced at only RM79,200.

“We are honoured to host the event and be among the privileged few to have the first experience of the Proton X50,” said Richard Hu.

 

Media partners taking a closer look
at the car's interior design

“The Permaisuri Zarith Opera House is set to inspire and cultivate a culture of the arts in the city.

The extravagant hall design and state-of-the-art sound and lighting systems in the opera house, makes it ideal for hosting various events, such as large conferences and product launches like this of the Proton X50.

We look forward to presenting more international level shows and events to Johoreans here,” he added.

AG Autoworld also announced its exclusive collaboration with R&F Development Malaysia to give away a brand-new Proton X50 in the R&F Mall’s ‘Shop & Win a Proton X50’ campaign.

It will kick off from the first day of the Christmas campaign on 26 November 2020 for R&F Mall JB shoppers to participate in a lucky draw with a minimum spend of RM100 to stand a chance to drive away with the all-new Proton X50.

Shoppers at the R&F Mall and new homeowners at R&F Princess Cove stand to win 
a brand new Proton X50 by taking part in their year-end campaigns.

In the New Home New Car campaign by R&F Princess Cove, homeowners who bought a property from now till 28 February 2021 will also stand to win the grand prize of a brand-new Proton X50.

The R&F Mall and R&F Princess Cove, a property development that overlooks the Straits of Johor, is located at Jalan Tanjung Puteri, 80300 Johor Baru, Johor.

For more information on the Proton X50, please visit https://www.facebook.com/agautoworld;

For more ‘Shop & Win a Proton X50’ event details, please visit R&F Mall Facebook page https://www.facebook.com/RnFMallJB & https://www.facebook.com/princesscove.rf