CCI's Jewel of My Heart carnival

Cruyff Court Iskandar hosted CCI-PDK Permata Hatiku 2016, a carnival that brought together some 150 children with special needs from nine Pusat Pemulihan Dalam Komuniti (PDK) or Community Rehabilitation Centres, in Johor.
The recent CCI-PDK Permata Hatiku 2016 carnival
kicked off with a group aerobic exercise
The carnival which aims to empower every child with special needs with the opportunity to experience the pleasure of sports in the community, was jointly organized by PDK and Iskandar Investment Berhad (IIB) through Cruyff Court Iskandar (CCI).

On 3 November 2016, CCI was recognised by the Iskandar Malaysia Social Hero Award (IMSHA) in the Corporate Social Responsibility category, solidifying its purpose of making significant contributions towards the society through impactful and meaningful community service in Johor.

The CCI football pitch in Kampung Melayu Majidee came to life on a recent Saturday morning with participants enjoying a variety of nine games like coconut bowling and joining straws among other traditional games.

Nine teams made up of able-bodied children and children with disabilities from various schools and institutions, competed in the carnival games.

Participants came from nine PDK in JB including PDK Tanjung Puteri, PDK Nusajaya, PDK Johor Jaya, PDK Permas Jaya, PDK Ulu Tiram, PDK Kempas, PDK Puteri Wangsa, PDK Tun Aminah and PDK Kota Masai.

They were joined by teachers and staff from IIB’s adopted schools, namely Sekolah Kanak-kanak Istimewa Johor Baru, Sekolah Mohd Khir Johari and Sekolah Kebangsaan Taman Suria who were part of the organizing committee, as well as 40 student volunteers from Kolej Politeknik Metro and Institute Kamahiran Mara, Pasir Gudang, who coordinated the carnival programme.

A young clown greeting Datin Rosni Omar at
PDK Tanjung Puteri's Candy World booth
The successful half-day carnival was graced by wife of Menteri Besar Johor, Datin Rosni Omar, who officially closed the event.

IIB president and chief executive officer, Datuk Ir Khairil Anwar Ahmad said that IIB was proud of their close collaboration with CCI as social inclusion and sustainability are the organisation’s key focus areas.

“As we progress in developing the region, we also want to strengthen the community and continuously improve the lives of people here,” said Datuk Khairil.

“Together with various partners, including adopted schools and institutions, corporations and the Johor State Welfare Department, CCI has shown much dedication towards achieving our goals through this carnival and other initiatives,” he added.

Patron of PDK and Johor State Assembly Member, Datuk Adam Sumiru, who worked closely with PDK Tanjung Puteri, was equally delighted with the level of collaboration among corporate citizens, government and educational institutions for the success of this carnival.

“It’s heartening to see various segments of the community working together for a cause that will benefit everyone,” said Datuk Adam.

A section of the participants with special children
having great fun at the carnival
“We hope to see more of such collaborations as the region develops in the coming years,” he added.

IIB is both a strategic developer stimulating the long-term development of Iskandar Malaysia and a solution centre for investors.

Working with the government to develop attractive incentives for investors, IIB is assisting the relocation of companies and individuals.  It acts as a bridge between the private sector, developers and the public sector and is encouraging the growth of a complete lifestyle ecosystem in Iskandar Malaysia.

IIB is providing talent to Iskandar Malaysia by fostering the growth of knowledge and expertise needed to drive strategic sectors through tertiary education.  It is also nurturing the development of vocational skills needed by industry through education and training.

IIB has a track record of delivering dynamic catalytic projects to steer growth in strategic sectors.

Its key achievements to date include successful joint ventures and investment partnerships in the development of the international education hub, EduCity, the launch of the LEGOLAND® Malaysia theme park and the master planning of the commercial hub at Medini.

IIB is owned by federal and state government investment agencies including Khazanah Nasional Berhad (KNB), Employees Provident Fund (EPF) and Kumpulan Prasarana Rakyat Johor (KPRJ), a company wholly owned by the Johor State Government.

It is committed to steering economic and environmentally sustainable growth in Iskandar Malaysia and ensuring inclusive growth towards a common goal for local Iskandarians through employment and income opportunities.

IIB’s community initiatives include the adoption of schools, the sponsorship of community sporting programmes and the establishment of a foundation for special needs children and those from low-income families.

This is the carnival’s fourth edition since CCI was launched in 2012.  IIB collaborated with Cruyff Court Kuala Lumpur, Pan-Disability Football Club and the Malaysia Blind Football Team for a special event in 2015.

For more information on IIB, please visit

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